The Higher Education sector is on the cusp of change. The advancements in digital technology have altered the shape of education. Learners have an expectation that the courses they take will mould around their lives; not the other way round. Today’s universities are competing for learners in a landscape that is mostly unrecognizable to people who studied as recently as five years ago. Fast forward five years into the future, and there will be no such thing as a typical student – nor a typical student experience. Demand on institutions to offer courses that attract an ever larger and diverse range of students continues, whilst budget restrictions mean finding ways to get more for less.